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Endoscopy
June 6th, 2017

Meet Ric


In this series, we meet members of the Endoscopy team from different regions around the world. This month we talk to Ric, our national sales manager for Australia and New Zealand.

meet ric1. What is your current position with Cook Medical and how long have you been in this position?

National Sales Manager for Australia and New Zealand, and I’ve been in this position for over 6 years.

2. What is a typical day like for you?

I’m not certain there is such a thing as a typical day! We have many ongoing projects that need to be managed, particularly Vista education programs, our work with SMEs (Subject Matter Experts), account relationships, business development activities and product launches. I also do the CAM (Corporate Account Management) work and liaise with our Healthcare Business Solutions colleagues to manage and explore new opportunities.

My sales team, however, is the focus of most of my time. I try to spend as much time in the field with our TM’s (Territory Managers) and aim to maintain a very close connection to our customers. I find this invigorating and very satisfying in identifying and developing new opportunities. Sometimes the e-mail and admin will just have to wait! I have to admit my phone bill is rather large and my email account is always fully loaded.

I’m lucky that I have a great boss in Ross, and we catch up every morning and afternoon over the phone to work through tasks together and to bounce around ideas. He helps me stay focused on our most important priorities.

3. What, in your opinion, makes Cook Medical a unique company?

Without question, what makes Cook Medical unique is the people I work with every day. We share a common objective to go home at night knowing we did something that made a difference in someone else’s life. It’s a privilege to lead such a team.

4. What about Cook Medical makes you most proud?

What makes me most proud is our shared belief that it is possible to focus on doing good, while still running a sound and successful business.

5. We are constantly striving to be innovative in Cook Medical. Tell me how you see this in action in the field.

Innovation takes different forms. It can be incremental, like working with our functional colleagues to simplify or minimize administrative tasks and free up more selling time for the sales team. However, the type of innovation that excites us the most is delivering new technologies and new products to market in a manner that enables timely access for all our customers. We constantly challenge ourselves to improve our product launch processes and effectiveness. In this way, we can measure our innovation competency.

6. What do you like to do when you’re not working?

My family takes priority, though as my three “kids” grow into their teenage and adult years, they are developing interests of their own. Ultimately, though, I’m still a kid at heart who needs his toys. I’m into historic race cars and old timber boats – it’s an all-consuming passion outside of work. I also enjoy reading with my favourite topics being early explorers and maritime adventurers. There is much to learn in these historical accounts which I try to apply in my business life.