Choose your Region

Are you sure you want to proceed?

You will be leaving the Cook Medical website that you were viewing and going to a Cook Medical website for another region or country. Not all products are approved in all regulatory jurisdictions. The product information on these websites is intended only for licensed physicians and healthcare professionals.

BusinessCare Integration

Thoughts from a UDI Expert: Where do supply chain professionals start?

Starting a data standards conversation within your organization can be daunting. And having the Unique Device Identification (UDI) regulation creating a sense of urgency around using data standards to identify products can be both a blessing and a curse. On the one hand, the fact of the matter is that every healthcare organization will have to eventually use data standards, even minimally, to meet the regulatory requirement. However, simply checking the regulatory box isn’t necessary the best reason to adopt data standards. If an organization wants to get true value out of using data standards, they’ll need to do a lot more up front to get there.

Karen Conway, executive director for Industry Relations at Global Healthcare Exchange, talked to us last year after a UDI workshop we held at the IDN summit. She had some good advice for anyone who wants to start having (or re-energize) the conversation around UDI and data standards adoption in their organization. Watch what she has to say below:


Adopting data standards can bring a lot more value to a health system than just meeting a regulatory requirement. Learn more at